Custom Coffee Essay

I believe Custom coffee bean & Chocolate mission is to establish a small(a) caf where they and their guests could indulge their love of beloved coffee and fine chocolates. Bonnie and Stacy, new-fashioned college roommates, wanted a location that got a lot of foot traffic from shoppers and craftes. Their swear was to target a place scrawny the university because they knew and understood those customers well. The purpose of the cafe is to get along unique coffee blends and specialty chocolates, and the business plan implicated purchasing but fair trade coffee and chocolates make by a few local anaesthetic suppliers.SWOT ANALYSISStrengths Having a veracious location where public transportation is non a issue. The owners will be exchange products that are considered to be good quality, just about top of the line. Customers have the options of eating in or taking out their purchases. weakness The shop is pretty small, and can solitary(prenominal) hold a certain add of customers, and they will need more sustenance to expand.Opportunity The opportunities are unlimited, expanding the menu to include baked chocolates, desserts, tea and other beverages. If the businesses bear upon to grow, Bonnie & Stacy may be fitting to start a small franchise. Threats I dont detect every threats, unless a similar business moves in the same location.Bonnie & Stacy are doing all the right things to make their cafe affordable, and customer friendly. It is a nice place for friends and family to adopt and chat while having a shape of coffee or reading the newspaper. facilitate is always important to me, so I like the idea of them having comfortable seating. pose up a website and blog foliate might be helpful to customers and capableness customers, for information and feedback. I dont believe that delivery would be a good thing right now, by chance in another six months. bang-up job Bonnie & Stacy, you knew what you wanted and went for it. I wish you much suc cess.